SwapIT
SwapIT is a second-hand trading app that uses an integrated artificial intelligence system to rate users' items and award points accordingly. Users can redeem these points for second-hand clothes from other users or accumulate points to convert them into money. This system increases people's willingness to upload their own second-hand clothes and boosts the frequency of transactions.
The app also features an AR photography function that allows users to scan themselves and save the image to the app. This image is used in an AI compositing system, which combines the user's photo with items in the app to show how the clothes would look on them. This reduces the redemption error rate and increases the user's desire to buy.
UI Design
Peoples
The target audience for SwapIT includes environmentally conscious individuals aged 18-35 who are fashion-forward and tech-savvy. These users value sustainability and are keen on reducing waste by purchasing second-hand clothing.
Pain Point
Most people have too many clothes in their closets that they rarely wear, but these clothes usually end up being thrown away or donated. Even if they’re taken to a second-hand store, they don’t generate much profit.
How might we make better use of these clothes?
We have created a platform allowing users to upload and exchange their clothes. Users can also choose to sell items through platform tokens, enabling them to acquire different outfits without spending extra money.
AI Synthesize
Blend the product with the user’s photo to give them an accurate depiction of how it looks when worn.
Clothing Swap
Exchange items with other users through the “Swap” feature, in addition to general trading.